Google Ads Management

Google Ads that shows its work.

Every dollar tied to a lead. Every lead traced back to the campaign that drove it. Your account in your name — not ours.

What you're probably dealing with

Three signs your Google Ads setup is working against you.

You can't answer: which campaign drove my last 10 leads?

If your agency can't give you that number on demand — broken down by campaign, with cost per lead — your conversion tracking is either missing or decorative. You're optimizing blind.

You're paying a % of ad spend on top of a retainer.

This is the most common fee structure in the industry. It means your agency profits more when you spend more — regardless of whether that spend generates leads. Their incentive and yours are in conflict.

Your ad account is in your agency's name.

When you leave, you lose everything — campaign history, Quality Scores, conversion data, audience lists. Starting fresh costs 3–6 months of performance before campaigns learn your market again.

How we run Google Ads

Three things every Google Ads engagement includes — no exceptions.

01

Full conversion tracking — calls, forms, and bookings

Before a single ad goes live, we install proper conversion tracking. Every phone call tied to a campaign. Every form submission attributed to the keyword that drove it. Every booked appointment counted. Google's bid algorithm needs real conversion data to optimize — feed it garbage, get garbage results.

Includes: Google Tag Manager setup, GA4 integration, call tracking configuration, form submission goals, and conversion import into Google Ads.

02

AI optimization that runs continuously — not monthly

Most agencies check on your campaigns once a week, maybe. We run AI-powered optimization continuously: adjusting bids based on conversion signals, pausing underperforming keywords, reallocating budget toward what's converting. The system improves on every dollar spent.

Includes: Smart Bidding configuration, negative keyword maintenance, ad rotation optimization, Quality Score monitoring, and performance alerting.

03

Your account, your data, your history

Your Google Ads account is created under your Google account or your business's Google account — never ours. We're added as managers. If you ever leave, you take your campaign history, conversion data, and audience lists with you. Nothing gets held hostage.

Includes: Google Ads account setup in your name, all campaigns and ad groups owned by you, data export available on request.

What's included

Everything in one management engagement.

Setup

Account architecture & keyword research

Campaign structure, match types, negative lists, ad group theming.

Tracking

GTM + GA4 + conversion setup

Full tagging stack. Every conversion type measured.

Landing Pages

Conversion-optimized landing pages

Built to convert, not to impress. Tested against your homepage.

AI

Continuous AI optimization

Bid adjustments, budget shifts, keyword management — running automatically.

Voice

24/7 AI call answering

Never miss an inbound call. AI qualifies and books while you sleep.

Reports

Unlimited reporting, on demand

Ask any question about your campaign performance at any time.

Free — no credit card needed

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